A PROCRASTINATOR'S GUIDE TO SMASHING UNPRODUCTIVITY

17-Feb-2020 05:06 PM Digital Marketing

“I’ve never experienced a slump day in my entire career!” said no one EVER!A slump day, by definition, is a day where you feel that you’ve just not got the motivation to do anything, but exist. We’ve all come across those days when it’s easier to just sit there s[...]

SEO Trends You Can't Miss In 2020

11-Feb-2020 12:24 PM Digital Marketing

Search Engine Optimization (SEO) is an unavoidable aspect for any digital marketer, brands of all sizes, and website owners. Because SEO is about making websites easy to find. It plays an important role in getting the websites to appear in the search results when the user types a[...]

Ride the TIKTOK Wave Before it's too Late

02-Feb-2020 11:02 AM Digital Marketing

Gen Z loves nothing more than procrastination. And it’s this procrastination that catapults social media further every day.   Let’s take a look at a few top-notch social media platforms. Facebook, LinkedIn, Twitter, Snapchat, Instagram, and now Tiktok all have the [...]

The Internet Scene of 2020

02-Feb-2020 10:52 AM Digital Marketing

Technology has blossomed in the last decade like never before and we have never been more dependent on technology than we are today.The Internet has been declared a human right in many states across the world. Any individual reading this would be handicapped without the freedom t[...]

The Beginner's Guide to Advertising on LinkedIn

31-Jan-2020 03:34 PM Digital Marketing

With many businesses drawn towards Google Ads or Facebook Ads, LinkedIn Ads cannot possibly become the first preference for most brands' pay-per-click campaigns. It is a fact that Google Ads and Facebook Ads have larger audiences and mass appeal. But there are certain exceptional[...]

Set route to location-based marketing

30-Jan-2020 04:43 PM Digital Marketing

Marketers are increasingly tapping into their consumers’ locations, trying to get advertisements more personalized.  In the year 2018, the world downloaded 194 billion applications from both the App Store and Play Store. A billion isn’t a small number. For referenc[...]

The Beginner's Guide to Google Maps Marketing

17-Jan-2020 04:28 PM Digital Marketing

When you search for any business or service on Google, you would’ve noticed the “local 3-pack” at the top of the results. For example, searching for “Dentists in Calgary”, produces the below three listings after the ads:You might be wondering of all the dentists in Calg[...]

Videos Speak a Thousand Words Per Second

16-Dec-2019 05:34 PM Digital Marketing

With the internet expanding its reach every minute of every day, social media is blowing up with content, and algorithms are getting tougher to crack. Videos are a foolproof way of getting through and ranking higher.  What do you do when you’re stuck in traffic? Or when y[...]

Create a Kickass Content Marketing Strategy

09-Dec-2019 01:05 PM Digital Marketing

Marketers are out there trying to find a foolproof strategy to keep their customers engaged and loyal. A content marketing strategy is one of the most cost-effective ways of doing so. In a content marketing strategy, you keep pushing out content periodically. The content revolve[...]

Writing Web Copy That Sells Like McDonalds' Breakfast Menu

29-Nov-2019 03:30 PM Digital Marketing

Good copywriting is the difference between a landing page that sells versus one that repels visitors. Most web copies leave visitors uninspired because they are not attention grabbing, and fail to keep the audience hooked.Bad copy leads to decreased sales, and prevents visitors f[...]


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