A customer today receives tons of emails from multiple enterprises, all seeking his attention on the already crumpled digital space. Today, it is not just an option but a norm to make sure one is up to date on the happenings, in the ever expanding news-hungry audience society. An[...]

During the past two decades, the alert 'you've got mail' has turned the world upside down. Even with the emergence of social media networks like Facebook, Twitter, Instagram etc., email is still considered a prominent communication and marketing tool for brands. Among marketers, [...]

Building a customer base for your company is one thing, but client retention is another aspect that companies have to keep in mind. Although there are multiple ways to engage customers within your website, one that seems to work well is a newsletter.Newsletters are great to keep [...]

Email is one of the most popular marketing channels to reach out to your customers today. A good, customer friendly email can go a long way in creating a superior image for your business. Here are some of the best email marketing tools to ensure that you hit the mark every time.1[...]

Email marketing has come a long way in the past few years. A well written email can do wonders in generating more subscribers for your product. So how do you draft that  email that can engage all your readers? To find out, read on.Include a catchy subject lineA catchy subjec[...]