How to Gram your Business to Success: Beginner's Edition

30-Jan-2020 11:09 AM Social Media Marketing

Apart from the fact that Instagram is the fastest growing social media platform, it does give marketers and advertisers quite a challenge to make it big with their plethora of formats, making it the most desirable social media platform to advertise in.  With an engageme[...]

The Beginner's Guide to Google Maps Marketing

17-Jan-2020 04:28 PM Digital Marketing

When you search for any business or service on Google, you would’ve noticed the “local 3-pack” at the top of the results. For example, searching for “Dentists in Calgary”, produces the below three listings after the ads:You might be wondering of all the dentists in Calg[...]

Starting with Facebook Ads? Take These Baby Steps

09-Jan-2020 11:42 AM Social Media Marketing

If Facebook was a country, it would be the largest with more than 2.4 billion active monthly users. It will stay at the top until something else comes and knocks it off its feet. As of now, Facebook is going strong and it means you can still make the best use of Facebook Ads.Face[...]

Write The Right Content Like a Pro!

17-Dec-2019 11:22 AM Content Marketing

Question – What is the best way to get people to talk about your company, services, and products?Answer – Content marketing.Content marketing can also be a great way to engage your customers and even create a community. Whether you are beginning with content marketing or you [...]

Videos Speak a Thousand Words Per Second

16-Dec-2019 05:34 PM Digital Marketing

With the internet expanding its reach every minute of every day, social media is blowing up with content, and algorithms are getting tougher to crack. Videos are a foolproof way of getting through and ranking higher.  What do you do when you’re stuck in traffic? Or when y[...]

How to Check if Your Content Marketing is as Effective as Thor's Hammer

10-Dec-2019 05:30 PM Content Marketing

We know the Mjölnir (Thor’s hammer), however that’s pronounced, can flatten mountains and strike down enemies. But how does Thor know if his Mjölnir has done the required damage or not? Probably when there’s blood and gore sticking to the hammer?Content (writing + marketi[...]

The Best of Content Marketing: Here's How They Did It

09-Dec-2019 05:06 PM Content Marketing

“Is my content marketing campaign running out of steam?” “Why am I not able to generate new leads with my content?” “Are my users engaging with the content I create?”  If you’re involved at any stage of the content marketing exercise, then you’ve surely as[...]

Create a Kickass Content Marketing Strategy

09-Dec-2019 01:05 PM Digital Marketing

Marketers are out there trying to find a foolproof strategy to keep their customers engaged and loyal. A content marketing strategy is one of the most cost-effective ways of doing so. In a content marketing strategy, you keep pushing out content periodically. The content revolve[...]

Before Connecting With Your Audience, Know Them Like the Back of Your Hand

03-Dec-2019 11:25 AM Content Marketing

The success of content marketing depends on finding the right audience. You cannot be marketing content and services to a wrong audience. Content marketing takes time. Companies who do not create content with a focus on what the audience wants runs the risk of audience boycotting[...]

Expert Opinions Matter: How Your Thought Leadership Articles Can Help Your Brand

02-Dec-2019 11:41 AM Content Marketing

Whether you’re an entrepreneur new to the industry or an experienced veteran, it can be hard to carve out a following on social media. Sharing insightful posts and routinely engaging with followers might not be enough. Social media has experienced a paradigm shift with content [...]


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