The Psychology of Color: How to Choose a Brand Color Palette

01-Oct-2019 02:55 PM Graphic Design

While the primary reason behind their purchases of a product is color for 85% consumers, 90% of the snap judgments about purchases are made based on the color of products. And, according to 80% consumers, brand recognition can be improved by choosing the right colors.Color is one[...]

Graphic Design Trends That Will Dominate 2020

30-Sep-2019 11:26 AM Graphic Design

We are almost at the end of 2019 and the decade. Graphic design has changed in the past ten years and what was relevant then is not relevant now, and what is relevant now is sure to change in 2020 and beyond.Whether you are a graphic designer, or someone who is looking out for gr[...]

Use Graphics to Take Your Marketing to The Next Level!

27-Sep-2019 11:24 AM Graphic Design

Remember those times when you couldn’t explain a meme and you had to google it? Wouldn’t it be comforting when the food menus have images of the food alongside the dish?  Now, how do you explain what a cloche hat looks like? It is a bell-shaped hat worn by women in [...]

How Graphics Amplify Your Website's Content

26-Sep-2019 12:55 PM Graphic Design

Infographics is a visually appealing way of presenting content and an effective marketing tool. Content is always best when it comes with supporting images. Here is how graphics can amplify your website’s content.Graphic design helps your business. Appealing images, motion grap[...]

Graphic Design Do's and Don'ts You Don't Want to Miss

23-Sep-2019 10:48 AM Graphic Design

The graphic design industry is never static. It is changing all the time. By the time you get the hang of a new trend, another one would have already replaced it. To become a successful graphic designer, one must stay on top of current trends to make sure their designs are as rel[...]

A Guide to Building a Brand Guideline

18-Sep-2019 02:27 PM Graphic Design

The purpose of a brand is to associate itself with the audience, developing relations with them and ensuring they think of you first when they need one of your products.Brands are the reason you say ‘Lays’ for chips or ‘Vaseline’ for petroleum jelly. Now that we know[...]

Typeface is Important to Your Website

18-Sep-2019 10:39 AM Website Design

Choosing a font is pretty hard for designers as there are many to choose from while only a handful are best suited for design. Some of the mistakes committed while designing websites are related to font. Here is why typography is important and what to keep in mind while building [...]

Website Design Trends for Smarter Websites

16-Sep-2019 11:30 AM Website Design

Website design has evolved along with technology over the last decade. It has forced everyone to think mobile first. Website building in the remainder of this decade and the next will involve aesthetics and technology.Digital medium has seen cutting-edge trends, especially in web[...]

Websites of Tomorrow: Where is It Headed?

03-Sep-2019 12:06 PM Web Technology

Change is the only thing that doesn’t change. Everything around us is changing and it happens in different momentum. The web world is no different. It was never static, and (big as well as small) changes are taking place even as you read this blog!Websites are undergoing a mass[...]

A To-Do List Before You Start Designing Your Website

03-Sep-2019 11:52 AM Digital Marketing

These days a website is a fundamental building block for everything from retail stores to art museums. With websites coming up like mushrooms, website designs must be top-notch to grab the viewer’s attention.When you come across a website, be it intentionally or otherwise, your[...]

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