Latest AI Bots Trends You Should Not Miss in 2021

10-Mar-2021 09:27 AM Digital Marketing

“According to IBM, companies record 265 billion customer requests each year and spend approximately $1.3 trillion to respond to them.”   

Artificial Intelligence (AI) and Chatbots were once mostly used in science fiction film, but the situation has changed drastically. With the advent of technology, AI has become an integral part of the workplace community and has a decisive impact on the ordinary lives. Think of Siri on your iPhone or the Amazon Echo in your living room as examples of artificial intelligence. And, as technology progresses, AI can become a go-to tool for digital marketing as well.  



Chatbots are the excellent example of AI development; they are not only assisting in market growth, but they are also altering the marketing landscape. As time goes on, chatbots will continue to grow, develop, and ultimately play a central role in customer support for all forms of businesses.  

In this blog, we will go through the new AI chatbot trends that companies and businesses should be informed of in order to get the most out of them.  

More Human-like Chatbots  

A more human-like bot is one that can converse rather than only provide responses. Chatbots powered by artificial intelligence (AI) are smarter versions that uses natural language processing (NLP) and machine learning (ML) to better understand the human's purpose and provide more natural, near-human-level communication.  

Since AI chatbots do not need sleep, they can respond to customer inquiries at any time and in real time. Not only would they be efficient, but they will also be able to render help outside of working hours, enhancing the customer encounter. 

Customers can also choose the language used by AI customer service based on their preferences, enabling a brand to provide localized customer service.  

More AI-driven Chatbots  


AI customer support is now easy to use and offers a better experience, thanks to developments in AI semantic recognition, language processing, and voice conversion technology. AI chatbots have many advantages over manual customer service.  

AI-powered chatbots will now provide a personalized interface to clients and customers. Bank of America is one best example that provides chatbot magazines. Their chatbot can answer any client inquiry.  

Chatbots driven by AI can also assist you in producing leads when you are sleeping. You will not have to think about losing any of your desirable opportunities if you use them.  

Voice Experiences Becoming Mainstream  

Voice-activated personal assistants are used by more than 111 million Americans at least once a month, according to eMarketer data.  

Industry behemoths like Google and Amazon have recently driven the market for "smart speakers" and the AI that goes with them. For example, according to The Verge, Amazon has already sold 100 million Alexa-enabled devices. In addition, there are currently over 20,000 skills available on the Alexa Store. 

A variety of voice-powered builders, such as PullString, have emerged in recent years to help smaller companies create their own voice-based chatbots.  

Chatbot Messaging is the New Normal  

According to 68 percent of customers, texting is the most convenient way to communicate with businesses. Conversational chatbot marketing allows consumers to engage in some kind of interaction before making a buying decision. Chatbots in various messaging apps help with sales and lead generation, marketing engagement, customer care, and brand recognition.  

And that is not it! Speech bots in messaging apps are now allowing users to converse with one another. Voice bots also help with SEO for voice searches. Indeed, according to publicly available estimates and data on voice searches, approximately 65-70 percent of adults are already familiar with voice search practices and are unlikely to change their behaviors.    

Chatbots for Customer Services  

Chatbots are incorporated into service-based apps such as OYO, Red Bus, MakeMyTrip, and many more, in addition to their messaging apps. These service apps integrate with WhatsApp for Business to exchange booking information, payment details and/or answer to questions through the WhatsApp chat.     

Since the primary aim of using chatbots in different industries is to enhance customer service, it will be achieved in the coming years, as predicted by chatbot marketing trends for 2021:  

      • By 2021, more than half of businesses will lend more in bot and chatbot creation than in conventional mobile app development.  

      Enterprise intelligent assistants are projected to receive $4.5 billion in investment by 2021.  
 
In the coming years, the use of these AI powerhouse (Chatbots) in business will grow, with the design and architecture inevitably improving. Customer service will be customised thanks to the 24/7 availability of messenger chatbots at the forefront of advancing technologies. If you intend to have your own chatbot in the near future, keep an eye on this space